I write about sports broadcasting in two languages and across two markets. Most of my work for BuffStreams sits in the awkward space between the international football rights conversation — who pays Premier League, La Liga, the Champions League — and the US multi-sport story, where Apple, Amazon, Peacock, and a handful of regional sports networks are slowly rewriting how Americans watch their teams. I have been on the sports-business beat for about a decade, with stretches in Hong Kong and now in New York.
The bilingual work matters more than people credit. A lot of the most interesting reporting on Asian and Latin American rights deals never reaches an English-language audience, and a lot of the most interesting reporting on US rights deals never reaches a Chinese-language audience. I sit in the middle and try to flatten the gap.
What I cover
- International football into the US — NBC’s Premier League run, Paramount+ on Champions League, ESPN+ on La Liga, the slow shifts in who pays what for English-language US rights
- Asia-Pacific rights flows — how Premier League and NBA deals in China, Hong Kong, Taiwan, and Southeast Asia move and what they signal for global pricing
- US multi-sport streaming economics — NFL Sunday Ticket on YouTube TV, NBA League Pass tiers, MLB.tv blackout politics, Peacock’s playoff exclusives
- The Apple-MLS experiment — three years on, what the subscriber math actually looks like outside the US
- RSN collapse and DTC pivots — Diamond Sports, the league-by-league fragmentation, the consumer cost of “freedom”
Editorial principles
If the broadcaster’s pricing page contradicts last quarter’s article, the article gets updated, not the pricing page. Numbers come with attribution. Translations come with the original-language source where the original-language source is the primary one.
Contact: [email protected]